Privacy Policy

This page was last updated in September 2026.

1. Introduction

This Privacy Policy explains how Active Assistance collects, protects and uses information received from visitors to our website and users of our online services.

The Active Assistance website can be accessed via: activeassistance.co.uk

Active Assistance (UK) Group Limited is a company, registered in England and Wales. Company Number: 07704352.

For the purposes of data protection legislation, the data controller is:

Active Assistance (Part of Active Care Group)
3rd Floor, Mercury House
117 Waterloo Road
London
SE1 8UL

We will ensure that all personal and sensitive information provided by you is stored and processed in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Information We May Collect From You

You are able to access and browse our website without disclosing personal information.

We may collect and process:

Information you provide

This includes information submitted when:

Making an enquiry
Requesting information about our services
Making a referral
Completing a contact form
Applying for a role
Providing feedback

Correspondence

If you contact us by email, telephone or through our website, we may keep a record of that correspondence.

3. How We Use Your Information

We may use the information we collect to:

Respond to enquiries and requests
Manage referrals
Provide information about our services
Process recruitment enquiries and applications
Improve and personalise our website and services
Analyse website usage
Communicate with individuals, families, professionals and partners

4. Security and Confidentiality

Active Assistance takes the security of your personal information seriously.

We use appropriate physical, electronic and organisational measures to protect personal information from unauthorised access, loss, misuse or disclosure.

Personal information submitted through our website is protected through industry-standard security technologies, including SSL encryption where appropriate.

We do not sell or trade personal information to third parties.

We may share information where:

You have requested a service
It is necessary to fulfil an enquiry or referral
We are legally required to do so
It is necessary to protect our rights or those of others
It is necessary to deliver care and support services

Any third-party providers acting on our behalf are required to process information securely and in accordance with data protection legislation.

5. Cookies

Our website uses cookies and similar technologies to improve functionality, understand how visitors use the website and support a better user experience.

Cookies may collect information such as:

IP address
Browser type
Device information
Pages visited
Website usage data

You can manage cookie preferences through your browser settings at any time.

For more information, please see our Cookie Policy.

Our website may include links to social media platforms and sharing functionality.

Any information shared through social media platforms is subject to the privacy policies of those providers.

We recommend reviewing the privacy policies of any social media platform before sharing information.

7. Access to Your Information

You have the right to:

Access the personal information we hold about you
Request correction of inaccurate information
Request deletion of information where appropriate
Object to certain processing activities
Request restriction of processing
Request transfer of your data where applicable

Requests should be made to:

Data Protection Officer
3rd Floor, Mercury House
117 Waterloo Road
London
SE1 8UL

Email: dpo@activecaregroup.co.uk

8. Links to Other Websites

Our website may contain links to external websites.

Active Assistance is not responsible for the content, security or privacy practices of external websites and encourages visitors to review the privacy policies of those sites.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

Any updates will be published on this page and will take effect immediately upon publication.

10. Contact Us

If you have any questions about this Privacy Policy or how your data is processed, please contact: